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Best Price Selection Examples

Best Price Selection Examples

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Summary This article provides two examples of a series of questions which isolate the highest price at which the respondent would purchase a product. There is a stand-alone example and and one where it is in a loop so you can repeat the set of questions for any number of brands or products.
  Askia Design.
Written for Survey programmers
Keywords Price point, best price, higher, lower, selection, purchase, shuffle, random selection.

 

Download the example .qex files in the links below:

  1. Stand-alone example: Best Price.qex
  2. Looped example: Best Price (Loop).qex

 

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In each case:

  • The respondent starts with a randomly selected price for the product
  • They answer if they would purchase at this price
  • If they say 'No' we ask the next iteration of PriceLoop and randomly select between the lowest available prices (where they haven't said No)
  • If they say 'Yes' we ask the next iteration of PriceLoop where we randomly select between the highest available prices (where they haven't said Yes)
  • The series of questions allow us home in on the highest price the respondent would be willing to pay for the product
  • Once there are no more price options available, we exit the loop and set the final purchase price in the FinalPrice question outside PriceLoop

 

 

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